Back in April, I went to the launch of KMS California's Freeshape 2-In-1 Styling + Finishing launch held at the pop-up restaurant Hollywood & Vine in Surry Hills.
The Freeshape was put to work by KMS California's Creative Director, Jenny Kim who set out to prove that it works with dry hair as a 'thermal styler' that kicks into gear with heated tools and also doubles up as a 'finishing hairspray.'
This 'twofor' (ie. two for one product) is part of the Freeshape range and retails for $31.95.You can check out the range here.
Now, onto the food... The launch was held at Hollywood & Vine, an American pop-up diner right in Surry Hills, a perfect fit with this Cali haircare brand. We were treated to Fried Chicken, Cob O'Corn, Paprika Fries and of course juicy burgers. I should also mention this was the week just before Mercedes-Benz Fashion Week Australia - perfect.
I attended the launch as a media guest.